What we Do

With national coverage we significantly improve your brands on shelf and in-store availability, presence & sales

Grocery & Mass Management Call Cycle

  • In store representation across key retailers with weekly, fortnightly and monthly calls.
  • Build relationships with Store / Grocery Managers.
  • Focus on product availability, visability and ticketing.
  • Presell promotional activity.
  • Negotiate incremental space, ensure compliance to agreed O/L’s.

Independent Grocery Sales & MSO Engagement

  • National coverage with experienced Sales Reps servicing stores in metro locations.
  • Key focus on distribution gains and selling in case deals.
  • Mini relays to gain best location and visibility.
  • MSO Engagement service run by Independent Channel Manager.

Planogram/Layout Implementation

  • Range review planogram implementation in Coles and Woolworths stores.
  • Direct communication with WOW Field Services and Coles Relay.
  • Experienced planogram team.
  • Focus on ensuring new lines on shelf and ticketed.

Tactical Blitz Activity

  • Increase frequency at key periods.
  • Blitz high volume of stores over short time frame.
  • Speed to market on NPD.
  • POS or off location display builds.

We are a DKSH|Smollan company. DKSH|Smollan exist to build and execute leading retail solutions that are enabled by leading technology and powered by talented people, to deliver growth for their clients, their people, and the 11 markets in which they operate across the Asia Pacific region.

Trade Partners Logo

Trade Partners is a sales focussed business with a strong network within the FMCG industry. Our key objective is to secure distribution of new products, and deliver better outcomes for existing ranges in the appropriate retailer/channel to result in a positive commercial outcome for your business.